2017 Giving Tuesday

Get your donation matched on Giving Tuesday

By Sarah Lyon, Director, Philanthropy

A penny saved could be donated (and turned into two pennies!)

We start to get inundated with ads for Black Friday and Cyber Monday, earlier and earlier, each year. PRE-BLACK FRIDAY sales start a week before. Cyber Monday flyers go out Thursday in advance. I’m not here to dissuade anyone from shopping on those days – this girl loves a deal – but I am here to ask you to put another date on your calendar.

You won’t see it in a flyer. You don’t have to calculate a percentage off. There are very few ads that will promote it to you.

The day is called Giving Tuesday, and you guessed it, it happens on the Tuesday that immediately follows Black Friday and Cyber Monday. This year, that is Tuesday, November 28.

At the Alzheimer Society of Nova Scotia, we are happy to announce that this year – on Giving Tuesday – your donation will be MATCHED by our friends at Deloitte!

YES that means that your $20 donation will become $40! Deloitte will match donations of up to $5,000, donated to support Nova Scotians on the dementia journey, on Giving Tuesday!

So save the date and come back to our website on Tuesday, November 28, when there will be a special link for donations!

To read more about Giving Tuesday: www.givingtuesday.ca

To read more about NS Gives More, the civic Giving Tuesday movement we were one of the founding organizations of: www.nsgives.ca


Last Updated: 10/17/2018